7 BENEFITS OF HAVING A PROFESSIONAL WEBSITE DESIGN
CEO’s don’t dress like they’re homeless and wine tasting events are generally never held in the back of a liquor store. There’s a good reason behind this. People generally do not follow the “don’t judge a book by it’s cover” motto, so the very first thing they do is, you guessed it, judge your book by it’s cover. The same is true for website designs -people visit your site and immediately make a decision on if it’s a place they’re going to spend time (and money) at, or if they’re going to lump you in with the millions of other sites that look just like yours and move on to something else.
As you can see, the benefits of having a professional design can be great, especially if your website is geared towards building your business. Outlined in this post are 7 different reasons why it’s beneficial to have a professional web design.
1. Added exposure through CSS galleries
One of the benefits of having a professional design created is that you’re able to submit the website to galleries around the web and have it showcased to audiences that you would have otherwise never been in front of. This brings in added traffic, potential clients and also adds to your authority by being talked about across the web and showcased as a professional website.
2. Your first impressions do count
Like I discussed in the beginning of this article, your first impression made is an important one – and a professional website design is definitely going to leave a better first impression that one that looks as if it was put together by your cousins neighbor who is 12 and just got his first PC.
3. Highlight your expertise with ease
With a professional website design, you’re able to showcase the things you do best – if you’re a designer, the design itself showcases your skills and if you’re a writer, you’re able to utilize a great design to highlight areas you excel at – maybe setting up a call to action box integrated into the design that lets people know what you do and how they can hire you. This would be much better than just having a site slopped together with no real direction.
4. Better design + more eyes = More sales
With your killer design, you’re attracting visitors from all over the web – they want to sit & stare at the beautiful website design you’ve got on display and then, out of nowhere, they’re going to get the urge to pull their credit card out of their pockets and buy tons of products from you. Well, it might not happen exactly like that, but a good design that brings in more visitors is definitely going to have some of that trickle into your sales.